Sing Your Praises (to Me!)
As a legal PR professional, like any other professional, I want to do my job as well as I can. But, I...
If Legal Services Were Like Burritos
I get Nation’s Restaurant News’ daily newsletter to monitor what is happening in the food industry which got me thinking about the...
Holding Law Firms Hostage with Sponsored Content
Plenty of legal publications like to write profiles of in-house corporate general counsels. Editors and publishers know their readers are interested in...
Blogs Are Not Law Review Articles
Last year on this blog we highlighted the comments from several experts on best practices in writing for a blog. We are reminded...
Is PR Ready for AI?
There’s no question that artificial intelligence (AI) is a “New Big Thing,” one of the innovations that is already changing the business...
Love your Bio: It’s Your best PR Tool
Your bio is your Valentine. You may not realize it but it is your best PR tool that if updated regularly, can...
Persuasive Ideas to Become More Persuasive
Public relations professionals frequently need to persuade others – a colleague, lawyer, vendor or client – to take action. The skills critical...
You promote everyone else. Why not you?
The schedules of public relations professionals tends to be full and unpredictable – if we’re not putting out a fire here or...
Hosting an event? Invite a professional photographer
I’ve written a good amount about the changes in the media scene and the practice of public relations that are constantly affecting...
So What? How to Write Client Alerts That Get Read and Get Results
When you are writing or editing a client alert, have you asked yourself, “So what?” That is the first question you should...
